Shout Conversion - Best SEO Company in lucknow | Online Marketing | Website Development

Google AdWords is the advertising service of Google which allows you to place ads on search engines and various affiliate websites of Google by paying for them. It is a very easy as well effective way to market your products or services. This platform is perfect for the people who want an instant result and immediate traffic. It eliminates all the hard work that is to be put to organically bring your website in the top results. Google AdWords is very easy to use and not expensive as people tend to think. Google AdWords works under the system of PPC or Pay-per-click, which means you only pay when your ad is clicked. WHY USE GOOGLE ADWORDS? ☆ It gives instant result according to your needs. ☆ AdWords work faster than SEO. SEO and Google AdWords are both search engine marketing strategies to generate more traffic and leads. A well-optimized campaign can work much faster for any business. ☆ Unlike SEO you can focus on multiple keywords at a time. ☆ It is a very easy way to increase...

SEO isn't an exact science -- nor even exactly a science. That said, there are certain strategies that - when used consistently - greatly increase the likelihood of getting higher rankings. Knowing what these strategies are means you can spend time doing things that will actually drive results. This post will outline 12 of the most effective SEO strategies you should be using right now. These are based on my own experience, as well as the latest research in the field. 1. Optimize for mobile search and browsing Mobile optimization has been important for years. However, in October 2016 mobile overtook desktop with mobile and tablet accounting for 51.3 percent of all web browsing. Around this same time (November 2016), Google launched their mobile-first index . Previously, Google crawled the desktop version of a site, using that as their primary search engine index. However, with this update, Google has now started to use the mobile version of a site as its primary index. This m...

One of the latest evolutions in SEO is called schema markup. This new form of optimization is one of the most powerful, but least-utilized forms of SEO available today. Once you grasp the concept and method of schema markup, you can boost your website in the search engine result pages (SERPs). My goal in this article is to show you exactly how to get started using schema markup for your website. First, let’s understand what schema markup is. Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you’ve ever used rich snippets , you’ll understand exactly what schema markup is all about. Here’s an example of a local business that has a markup on its event schedule page. The SERP entry looks like this: The schema markup told the SERP to display a schedule of upcoming hotel events. That, for the user, is exceptionally helpful. Here are some facts about schema markup: Schema tells ...

Would you like to reach out to an international audience and expand your business’s Web presence? If so, an international SEO process might offer a scalable and cost-effective way to grow and reach your desired foreign target market. But, what are the additional elements you need to take into consideration for a successful international SEO process? It’s important to understand what it takes in order to effectively plan your resources and actions with the required time and scope. Let’s go through the fundamental phases to start an international SEO process: 1. The Research An international SEO process should begin with initial research to validate the starting point and the potential for each international market, which will allow you to prioritize and set your target: Your current international organic search status The first step is to identify your current international organic search visibility, traffic, conversions, and conversion rate by answering the following...

                               How to build backlinks to your website You have probably asked yourself, many times, “What backlinks should I build to my website for best SEO results?” This question is often asked b3y many people after Google releases a new algorithm update. Numerous self-called experts give different tips and advice, but, unfortunately, most of the times, the only thing they do, is to confuse people. In this article, I will talk about how to build backlinks to your website, and also tell you about the links that can potentially hurt your rankings. The old times when all types of backlinks were considered good for SEO are long gone. For years, many webmasters relied on sloppy techniques and used automated tools to build hundreds of backlinks every day. Things have changed a lot since then. In today’s SEO, high quality and relevant backlinks weight the most value. But how do you bu...

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. What is off-page SEO? Off-page SEO is the act of optimizing your brand’s online and offline footprint through the use of content, relationships, and links to create an optimal experience for prospects and search engine crawl bots. It typically leads to gradual increases in positive brand mentions, search rankings, traffic to your site, and conversions. Sounds fairly straightforward, right? Well, for the attorney seated in front of me in my kid’s elementary school lunchroom, I might as well have just told him the earth is flat. "That makes no sense to me," he said, pushing his chin forward and tilting his head as if waiting for me to admit that I was pulling his leg. "You mean, there’s all this stuff [an SEO] does on my site? And there is stuff that we — me, my team and [the SEO] — should be doing off our site as well? Tha...

                                   Best SEO Company in Lucknow. If you want to make an impact in social media —whether for yourself or for your business —the number one thing you need to do is establish a visible, credible online presence. Why? As you probably know, every day, recruiters turn to the internet to find their next great hire. They want to be able to clearly see that you fit with the company’s culture and make sure the things you post wouldn’t be harmful to the organization in any way. But once you find your dream job, the importance of your social visibility doesn’t go away—you simply move from representing yourself to representing the company you work for, and a credible online presence will help you and your company be successful. To build a solid reputation and boost your social media visibility, start with these five tips. 1. Complete Your Social Profiles It’s...

                          Best Digital Marketing Company in Lucknow. You pick the categories, we deliver the content. The best content from around the web, on topics you care about and need to be an expert in. Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results. And almost two decades since it was devised, beneath the sophisticated mathematics, the hordes of MIT grads swallowed into the research and development department, and hundreds of billions of dollars in revenue lies a simple principle: Google optimization works. Popularity is a pretty good indicator of a website’s value.15 But what constitutes popularity online? From a search engine’s perspective, backlinks from another site pointing to yours is a meaningful vote of confidence. We’re not talking here about links you put...