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In our attempts to improve SEO rankings we do miracles and try everything we can think of. Of course, even if we could, it makes no sense to try absolutely everything. What makes the most sense, is to try something that does have a great effect on our SEO rankings, yet is not known to everybody and their brother. G+, Google's social network meets these requirements – seems to do miracles for rankings, while most people, (except those who try everything), who do employ social networks for SEO, concentrate their efforts on Facebook because it is more popular than G+. However, it turns out G+ pays more for our efforts than Facebook and the other social networks. Here is why. Why Google Plus Is Especially Important for SEO While Google denies any direct relationship between Google Plus content and activity on one hand and SEO rankings on other, very often good ranking sites have good Google Plus activity. While in theory, this could be pure coincidence, the results speak fo...

When it comes to digital marketing , you need to follow the suggestions recommended by Google. Getting underserved traffic on Google is no cakewalk. Google doesn’t let black hat strategies search engine markets used in the past for scamming the system. The pioneer in the field of search engine always looks for ways to disperse relevant information to consumers across the internet. People used to take undue information about their purposes which isn’t the option anymore. Here are some ways in which you can get a top ranking on YouTube search within a month:- Check the difference in between the quality versus quality of links Any links which are meant to manipulate the ranking of a site in Google’s search results can be regarded as a link scheme and also a violation of the Webmaster Guidelines of Google. So Google is not something which you can try to fool. You can opt for affordable backlinking services from companies with an enviable track record in order to divert the best resu...

1. URL misspelling The human factor is the most common cause of broken internal links on any site. An incorrect URL in the menu, a missed letter or character, or incorrect spelling will all generate a 404 error. Site visitors cannot find the needed information by following this link, and the search engine is constantly redirected to the broken link since it refers to your own website. A perfect and easiest solution is to correct the mistake with a proper link amendment. 2. Change of the site structure Any global changes in the site structure (when you cannot keep the old structure or implement the recommendations for correct redirect installation), a website redesign, moving to another CMS, etc. can produce many pages with 404 errors. For example, all references previously appeared as www.mydomain.com/abc.htm After the changes, they will appear as www.mydomain.com/products/abc The perfect solution that helps to avoid errors is a permanent set-up of a 301 (p...

As a blogger we have got lot of things to do (posting, research, social media, videos, link building, etc…) and we don`t find time to check our own blog comments. Then, why to comment on other blogs? Commenting on other blogs, benefit you with lot of things! Here I have listed few reasons Why You Should Comment on Other Blogs? Making Your Presence in Blogosphere To attract customers or investors to your business you need to make your presence in the market, and this rule sticks to every business. In blogging world it is done by commenting on other blogs. Well, you all knew this does`t mean just adding few sentence but some worthy comment to attract readers to your blog. Selecting your niche blogs is very important. Unfortunately few blogs say that niche is not important just getting link is important. I must say that for them, user is not important only robots are important! Lets say that you have a blog on environment and you are commenting on SEO niche blogs. Yes, you will get a ...

SEO isn't an exact science -- nor even exactly a science. That said, there are certain strategies that - when used consistently - greatly increase the likelihood of getting higher rankings. Knowing what these strategies are means you can spend time doing things that will actually drive results. This post will outline 12 of the most effective SEO strategies you should be using right now. These are based on my own experience, as well as the latest research in the field. 1. Optimize for mobile search and browsing Mobile optimization has been important for years. However, in October 2016 mobile overtook desktop with mobile and tablet accounting for 51.3 percent of all web browsing. Around this same time (November 2016), Google launched their mobile-first index . Previously, Google crawled the desktop version of a site, using that as their primary search engine index. However, with this update, Google has now started to use the mobile version of a site as its primary index. This m...

Domain Authority (DA) is a website metric developed by Moz. It is one of the most important numbers known to SEOs. The greater your DA, the more likely you are to have strong traffic and high rank. Is domain authority something that you can change, or is it unalterable and immoveable? I am convinced there are practical things you can do to improve this important number. Want to improve your website’s domain authority? Follow these 5 practical steps to do so. But before we go over how you can improve your DA, there are a few things you need to know: Domain Authority First off, let me share a few key facts about DA. This information will help you better understand exactly how you can move your DA upward: Domain authority is based on a lot of factors. Primarily, however, these are link profile factors such as how many backward links are pointing to your website and how authoritative those sites are. It is very difficult to gain a DA number of 100. Sites like Facebook...

It’s common for online merchants to think that by simply listing hundreds or even thousands of products on their e-commerce website, search engine traffic will start rolling in. It turns out that is far from reality. The sad fact is, optimizing e-commerce websites for SEO (Search Engine Optimization) is much harder than it is for blogs or simple 5-page company websites. By having lots of product pages constantly shuffling on and off the site, numerous problems arise that make SEO very difficult for e-commerce websites. Today we are going to go over 7 common SEO errors of online stores and e-commerce websites. 1. Lack of Product Description From my experience, this error usually is made by online gift stores (in the broad sense) and online clothing shops. Unfortunately, the complete lack of a text description of the product virtually puts an end to the chances of the page being in the top 10 of a search engine query, even in the case of low-frequency queries. So be sure t...

                               How to build backlinks to your website You have probably asked yourself, many times, “What backlinks should I build to my website for best SEO results?” This question is often asked b3y many people after Google releases a new algorithm update. Numerous self-called experts give different tips and advice, but, unfortunately, most of the times, the only thing they do, is to confuse people. In this article, I will talk about how to build backlinks to your website, and also tell you about the links that can potentially hurt your rankings. The old times when all types of backlinks were considered good for SEO are long gone. For years, many webmasters relied on sloppy techniques and used automated tools to build hundreds of backlinks every day. Things have changed a lot since then. In today’s SEO, high quality and relevant backlinks weight the most value. But how do you bu...

                                Best Digital Marketing Institute  SEO Techniques for 2017 I’ll talk about the following tactics in this post: Improve engagement to improve rankings Make your existing pages longer Focus on YouTube SEO Improve site speed Focus on topics instead of keywords Build backlinks Reporting and analytics Technical optimization Local SEO and Listings Guest posting. Let’s dig in! 1. Improve Engagement to Improve Rankings Simply put, engagement is the ability to hold a user’s attention. In SEO terms, it is a measure of the amount of time spent on a page. Although Google hasn’t officially declared it, there is evidence to suggest that this search engine giant does reward sites with strong user engagement with higher page ranking. Research from SimilarWeb found a positive correlation between engagement metrics and search rankings and a study of 1 million search r...