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                 Best SEO Training Institute in Lucknow.                           SEO - Tactics & Methods                SEO techniques are classified into two broad categories: White Hat SEO - Techniques that search engines recommend as part of a good design. Black Hat SEO - Techniques that search engines do not approve and attempt to minimize the effect of. These techniques are also known as spamdexing. White Hat SEO An SEO tactic is considered as White Hat if it has the following features: It conforms to the search engine's guidelines. It does not involve in any deception. It ensures that the content a search engine indexes, and subsequently ranks, is the same content a user will see. It ensures that a web page content should have been created for the users and not just for the search engines. It...

                    Image from Google Analytics Have you struggled to increase your website traffic, even though you’ve tried every “method” out there? No matter what you do, your website traffic numbers don’t budge… And your website doesn’t make enough money. Well, I have some good news… You don't need to be an expert at copywriting or SEO to increase your website traffic. I’ll walk you through the whole process in a moment, but first… Why is getting traffic so dang hard? The problem: most likely, you’re focusing on the wrong metrics and reading the wrong content… You see, there’s a lot of content out there about how to increase website traffic. Some of it old, some of it okay, but none of it really that actionable… Here is what’s lacking: a proven system. One that you can implement on your website right now, and see your website traffic skyrocket in a matter of weeks (or even less). When you have the right system, it’s really not ...

                             It takes more than just good content to get your website ranked well by search engines. Your site has probably not ranked well enough till now only because your site was not very “understandable” to the search engines. Let’s say there has been a communication gap in between the two. However, it is not an irreversible state. This is a very common problem and can easily be corrected with some ‘ On page Optimization Seo’. Let me start with the basics and tell you what on page SEO is. On page Optimization, SEO is the process of modifying content and certain HTML tags of your website to make it more search engine friendly. On-page factors are under your control and can be altered by tweaking the content of your website appropriately. The importance of on-page optimization cannot be stressed enough as it is the basis for search engines to understand the theme and relevanc...

Check Your SEO-IQ Test with Given weightage Calculation of Questions Share Your Answers, we will share your marks ! 1.How you will do profile creation? Give few majors websites name. ---10 2.How you will do blog commenting in 2016. ------------5 3.Still you are doing directory submission? If yes then why? ----------10 4.In 2016, are you looking page rank of submissions websites? Why? ---4 5.What are the Initial steps of SEO process after On-page optimization? -----5 6.What do you mean by mobile rendering Issue? How you will reduced this. -----4 7.One major difference between HTML5 & HTML4 --------5 8.How you will perform SEO activities without content? ---------10 9.SEO is LIVE? How you will prove this? ------10 10.How you will find out website is mobile responsive without help of Tools -----10 11.What is Class C IP duplication? Please explain! -----5 12.What are new content marketing strategies? What you will do? ----10 13.Why Google certification is necessary? Have you done it ...

SEO TECHNIQUE I: ON PAGE OPTIMIZATION Use keywords in the page title. Use different title and meta tags for each page. Use file names that contain key phrases. For example www.businessname.com/bankruptcy-attorney.html Use keywords in the 'anchor text' links. Use alt tags to fill all of the images and title of the links. Do not use underscores in long file names, use hyphens (-). Use headers (h1, h2, h3) to define the content and importance placed on these keywords. Use best technology for the page to load faster and the user does not have to wait. Use site map (for the user), other XML (for search engines) SEO TECHNIQUE II: PROVIDE ORIGINAL & QUALITY CONTENT After Google Panda Update content is termed as King to rank higher on the search engines. Be careful about the density of keywords and phrases and maintain a balance between what visitors and search engines looking for. You should provide original content or information. Content should provide...

There are many ways to get inbound links. A few links to your site from reputed, high quality, authority sites are much more valuable to a search engine than hundreds of low quality links. I’d advise you to not to participate in an automated link exchange program as you’ll be automatically exchanging links with all sorts of low quality and unrelated sites. Here are some seo tips for direct link building: 1. Directory Submission Even those who are new to search engine optimization know that a directory submission is one of the easiest ways to build links. Directory submission involves submitting details of your website including titles and descriptions about your product/service to online directories. This helps to get links with relevant anchor texts placed under relevant categories. There are many free and paid directories available online. All you have to do is submit your link and add details about it. You will get links form relevant categories in these di...

The digital world is now more hyped-up, dynamic and influential than ever before. It is more focused and competitive as well. With the end goal for you to achieve high search engine rankings and to maintain them, you have to look after the latest SEO updates 2017. This is the initial move towards staying aware of the latest SEO trends and remaining focused. The SEO updates are directly proportional to Google’s algorithm updates that search engines receive. Since Google is the pioneer in the search marketing, new changes in Google Algorithm Update 2017 are vital to enhance optimization of your website. Website admins need to have phenomenal understanding of all the latest search algorithm updates and related procedures, as only this can let them know latest SEO updates 2017 essential to optimize websites, ensure better DA and high rankings in SERPs. Largely, Google is centered around enhancing its web search administrations for online users, and by keeping a track of changes in Go...

With a 10% growth rate and an estimated industry value of $185.4 billion by the end of 2017, the digital marketing industry is one of the fastest growing and most lucrative job markets for young professionals to enter. Like any industry, developing a career in digital marketing requires a mix of skills, from hands-on digital knowledge to social and networking abilities, promotional savvy, technical skills and much more. Below, we’ve listed seven of the best ways to build your digital career and establish yourself as a successful digital professional. If you’re looking to break into the digital marketing industry, these strategies will improve your odds and get you started. 1. Develop a specific, in-demand digital skill set The most effective way to build a successful digital career is to arm yourself with a skill set that’s in demand among digital employers. Skills and knowledge in fields like web development, social media and performance marketing are highly valued by...

If you’re looking for a WordPress SEO plugin, then you will likely come across All in One SEO Pack because it is one of the most popular WordPress plugins ever created (over 27 million downloads). In this beginner’s guide, we will show you how to install, setup, and use All in One SEO plugin in WordPress. Why You Need a SEO Plugin for WordPress? Search Engine Optimization (SEO) helps make your website rank higher in Google and other search engines. While WordPress provides a SEO friendly setup right out the box, there are still many things that you can do to improve your SEO such as adding meta tags, generating XML sitemap, avoiding duplicate content, etc. All in One SEO Pack helps you do all these things with an easy to use interface that blends into your WordPress dashboard. Note: At WPBeginner, we use the Yoast SEO plugin , but both All in One SEO pack and Yoast SEO are great plugins to optimize your website for search engines. Setting up All in One SEO Pa...